Utah SEO Services

SEO is the process of getting your website to show up in search engines, such as Google, Bing and Yahoo. A time consuming procedure of building quality content, earning links to the content and doing so on a website infrastructure is easy for search engines to read and index. Google has made it clear what they want websites to be- quality space where visitors will find helpful information and find what they need quickly and with little friction. The better designed and developed your website, the higher quality content that’s available and the number and quality of links pointing to the content- the higher that site will rank. It’s that straight forward. If you want long term success, there are no short cuts, no silver bullets and no cheating the system. Give Google what they want- and they will give you what you want- high visibility, traffic and sales. Gravitate Online makes this happen for your site.

Local Organic SEO and Google Places (Maps)

Recently Google has made major changes within local search results by aggressively blending Google Places (Maps) pages with normal organic results. In the past, the optimization of a Google Places page was separate from local optimization of the website- but now the two greatly influence each other. A robust and highly ranking site impacts the ranking of your Google Places page and vice-versa. It’s no longer an either/or decision to market one and not the other- to get rankings you need to optimize both.

Utah SEO: The Nature of Online Marketing in the Beehive State

Salt Lake and Utah Counties have grown into hubs for online marketing companies. With a highly technical and educated workforce and an entrepreneurial spirit unrivaled in the U.S., Utah has become an incubator for several search engine optimization companies. A strong presence from reputable tech companies such as Adobe, eBay and Omniture, Utah is developing a reputation as a prime location for online companies, small and large. SEO, development, design and other high tech firms are finding it a great place to start, hire for and grow a healthy business.

So Many Utah SEO Companies…What Does This Mean for You?

Good news- lots of choices: The high number of local Utah SEO companies means that you can pick and chose the best company that fits your needs and wants. You have the luxury of demanding better service, accountability and performance. If a company isn’t living up to their initial promises (oh, you’ll hear lots of initial promises!) then you can easily find another that will work harder in your behalf.

Bad news- lots of bad choices: It’s a double edged sword- with all the choices, comes all the choices. It may become difficult for you to decide between two companies- that seem to be promising the same thing. You will talk to a lot of sales people that will be promising you the moon and it may become quite time consuming to vet out the bad from the good. You may be tempted to to simply throw your hands in the air and bag the whole thing. Don’t do it! Finding the right partner is critical- and worth it.

Bad news- your competitors are getting SEO’ed: Your competitors may already be 2-3 steps ahead of you, because they’ve been SEO’ing their site for quite a while now. There is a reason that so many SEO companies are in Utah- a lot of companies are paying for the service. You need to get in the game sooner than later, because it will only get more competitive over the next year, not less. Each day that goes by, you are getting farther behind.

Good news- most SEO companies aren’t very good: Your competitors may have started the process earlier than you, but 80% of SEO firms aren’t very good, have little experience and are still learning their craft. Gravitate Online has been doing corporate SEO for over 3 years, with many of on our team who have been in the industry for almost 10 years. We know what it takes to get your site up and we stay up-to-date like our lives depended on it…because it does! We don’t take short-cuts and only commit to what we can deliver.

What makes a good Utah SEO company?

One that’s actually in Utah: Go with a company that is local, has offices right here in Salt Lake City, works right down the road from you and can stop by and see you anytime you need it. The best way to hold an SEO company accountable is to look them in the eyes, shake their hand and have them report on their work.

One that’s been around for a while: Don’t go with some fly-by-night outfit that will be out of business by the end of the month. It seems everyone knows someone who has a nephew who does SEO- the problem is, they won’t be doing it tomorrow, they’ll be calling Gravitate Online and asking for a job. Go with someone who has weathered the last few years of a rough economy and has done nothing but grown and become even more stable- that’s Gravitate Online.

One that isn’t living off investment capital: Many of the well know, large SEO companies that reside in Utah base their entire strategy for you around one thing- their need to turn a profit. These may be quality companies, but they are living off investment capital and debt. They answer to their investors at the end of the day- not you. The anchor of invstors hangs around their neck, demanding they make strategy decisions they might not otherwise make, because they have to drive profits for their debtors.

Gravitate Online is different. We have zero debt. Zilch, none, nada! Zero unqualified (at least in SEO) investors demanding we squeeze every last penny out of each client. We answer to YOU. We have the freedom and flexibiltiy to give your campaign the extra TLC that may be required to get results in your competitive industry. We can throw more man-power and effort on a project until it’s working like you need it to.

One that is an SEO company first: Many SEO companies in Utah are essentially sales organizations that just happen to do SEO. Their founders, managers and key decision makers grew up in sales. Online marketing and SEO is just something they’ve picked up over because it seemed like it would sell. Their SEO knowledge is often shallow and new, lacking the maturity to know the difference between a temporary search engine trend and a long lasting principle. You want a company who, from it’s founders to each employee, eats, drinks and sleeps SEO. It’s not a passing fad- but a deep rooted passion that results in quality and pride in ones work. At Gravitate Online, SEO is in our blood and DNA. We are SEOs who offer our expertise- not salesmen.

One where you can talk to the owners- not a salesman: On the same note, the owners at Gravitate Online actually work on your site’s SEO strategy, site design, troubleshoot coding problems, build links, create quality content, improve your social strategy and optimize your site. Additionally, they lead a team of highly qualified SEO professionals to help out. However, the owners are the ones who give an account for the work performed and results achieved- not a salesman. Todd and Kevin will personally visit you each month in our ‘Accountability Meetings’ to make sure you are getting the best- from the best. Executive decisions can be made immediatley without having to run them by a decision maker or finance guy. If more effort is required- we deliver it. 90% of the time at no extra charge. We do it because that’s what it takes to get results.

One with a proven track record getting results for Utah companies: At the end of the day, you want to see results. Higher traffic, more phone calls and/or sales. Select a company that has a long track record of Utah companies that have seen results in our very competitive landscape- both locally and nationally. Gravitate Online requests that you look over our success stories, call our current and past clients and see for yourself if we’ve been able to deliver. You will be impressed with the rankings, improvements and ROI we’ve been able to drive for business right here in Utah.

The Gravitate Difference

Gravitate Online works hard to set ourselves apart from other Utah Search Engine Optimization companies- as a small company with an intense desire to build and market your website. It’s what we love to do and our quality work shows our passion and dedication to getting results. We are different in the following ways: